How Many Homes in the US Use Virtual Assistants?

If you’re wondering how many homes in the US use virtual assistants, the number is steadily increasing, especially as more people turn to remote support for their everyday needs.

And no, we’re not talking about Alexa or Siri. We mean real, human virtual assistants who support individuals and families remotely with scheduling, research, travel planning, and everyday admin tasks. These are professionals who work remotely to help with things like scheduling, online errands, research, and personal organization.  

While they’ve been a go-to for business owners for years, more households are also now starting to see the value in hiring a VA for personal life, too. In this blog, we’ll break down why virtual assistants are quickly becoming part of everyday home life in the US.

How Many US Households Are Actually Using Virtual Assistants?

While exact numbers are still emerging, data from platforms like Upwork and Zippia shows that the demand for human virtual assistants is rising, especially among solopreneurs, small business owners, and busy professionals.

According to Zippia, there are over 25,000 virtual assistants actively working in the United States, with many more serving US-based clients remotely from other countries. Upwork and Fiverr have also reported consistent growth in VA-related job postings, suggesting more households and individuals are turning to freelance help for daily support.

Although most statistics categorise virtual assistants as part of the broader gig economy, trends indicate that thousands of households in the US now utilise their services for tasks ranging from inbox cleanup to calendar coordination. According to The Business Research Company, the human virtual assistant market, which includes remote admin support, grew from $6.37 billion in 2024 to $8.17 billion in 2025, at a compound annual growth rate of 28.2%.

This change is being driven by remote executives and solopreneurs. Since more people are working from home or running side businesses, using a virtual assistant has become an effective way to keep organised.

Why More Households Are Hiring Virtual Assistants

Affordability

One of the biggest reasons households are hiring virtual assistants is cost. Hiring in-person help can be expensive, especially with full-time salaries, benefits, and office needs. In contrast, VAs are often hired on an hourly or project basis, which allows you to manage costs more effectively.  

The rates vary depending on experience and location but many skilled assistants offer their services for as low as $10–$15 per hour. This flexibility makes it easier for households to get support without making a long-term financial commitment.

Job posting platforms and freelance marketplaces will allow you to find help within your budget, whether that’s $10 or $30 per hour, though it takes time to screen applicants, review pricing, and handle the setup yourself.

If you'd prefer a simpler route, virtual assistant agencies like HireHarbour can handle the matching for you. They pair you with qualified assistants based on your needs, without the stress of doing everything manually.

Life Complexity

Households nowadays have more tasks than ever before to complete, such as juggling children's schedules, appointments, trips, and side hustles. A virtual assistant can do things that you do over and over again, like data entry, online shopping research, or even planning meals.  

Virtual assistants provide a solution to the frustrations that arise in everyday living and make life easier for families. This is like hiring someone else to do your thinking for you.

Personal and Business Overlap

A lot of professionals now work from home or have side businesses, which makes it hard to tell the difference between work and personal life. This overlap creates a need for support that can flex across both areas.  

From assisting with vacation bookings to managing calendar invites for Zoom meetings, a virtual assistant can do it all. People are recognising that one assistant can help with both personal and light business tasks, which makes them even more useful.

Availability of Global Talent

One of the biggest reasons for the surge in household VA use is simple: access. Now, regardless of their location or the time of day, families may access a vast network of qualified virtual assistants through the internet.  

Whether it's someone in the Philippines, South America, or Eastern Europe, the talent is diverse, affordable, and often available during off-hours. It's now easier than ever for families to get the help they need, whenever and however they need it.

How Virtual Assistants Are Supporting Homes and Workplaces Today

Virtual assistants offer flexibility, efficiency, and a personal touch that automated systems often lack. Here’s how people are putting them to good use:

1. Time Management

Virtual assistants help families and professionals better manage time by organising schedules and setting reminders. They ensure that appointments, meetings, and family activities are well-coordinated, avoiding overlapping commitments.

2. Administrative Tasks

For businesses, virtual assistants handle repetitive administrative tasks such as data entry, email management, and document preparation. This frees up professionals to focus on strategic initiatives and creative tasks that require their expertise.

3. Customer Support

In professional settings, virtual assistants are often on the line, handling customer enquiries, managing social media interactions, and generating leads. Their human touch ensures personalised customer service, which can significantly boost client satisfaction.

4. Household Management

Families benefit from virtual assistants by assigning them household management tasks. They can coordinate services like grocery delivery, manage online orders, and schedule maintenance appointments, providing peace of mind to busy household members.

5. Event Planning

For both personal and professional events, virtual assistants streamline the planning process. They can handle everything from venue research and vendor negotiations to RSVP tracking and itinerary creation, ensuring seamless and well-organised events.

6. Financial Organisation

Virtual assistants are often tasked with managing personal and business finances. They keep track of bills, create budgets, and prepare financial reports, helping families and professionals maintain financial health and transparency.

7. Research and Analysis

Professionals benefit from virtual assistants who conduct research and analysis. Whether it's market research, competitor analysis, or preparing presentations, virtual assistants support informed decision-making by providing valuable insights.

8. Kids’ School Admin

Parents are increasingly using VAs to support school-related tasks. This includes tracking school calendars, submitting permission slips, enrolling in after-school programmes, and staying on top of parent-teacher meetings.

Some even assign VAs to manage digital classroom platforms, keep up with assignment deadlines, or coordinate tutoring schedules. It’s like having a virtual co-parent when things get hectic.

As their role continues to evolve, they will undoubtedly become even more integral to both personal and professional environments.

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FAQs

Are virtual assistants common in households?

Yes, they’re becoming more common, especially among business owners, remote professionals, and solopreneurs. While VAs were once mainly used in business settings, more households now hire them for personal scheduling, errands, and daily task management.

Can a virtual assistant manage personal errands?

Definitely. Virtual assistants can help with calendar coordination, school admin, appointment booking, travel planning, grocery lists, and more. Many people rely on them to stay organised and reduce the day-to-day mental load.

Do I need a full-time VA for personal use?

Not at all. Most households hire virtual assistants on a part-time or as-needed basis. You can delegate a few hours of work per week or assign occasional tasks depending on your lifestyle and needs.